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MSM Conference Presentations
Below are the sessions from the 2008 GMA Merchandising, Sales and Marketing
Conference. Session titles will be linked to the presentation if the if available. Not all presentations are currently available.
September 22, 2008
10:30 AM - 11:30 AM IBM Discussion Starter Session: Generating Actionable Consumer and Brand Insights from Blogs, Boards and Internet Newsgroups
Larry Proctor, Almaden Services Research, IBM Research
10:30 AM - 11:30 AM Microsoft Discussion Starter Session: Why Social Media Strategies and Tactics are critical, NOW!
Bert DuMars, Vice President E-Business & Interactive Marketing, Newell Rubbermaid
10:30 AM - 11:30 AM SAP Discussion Starter Session: Partnering for Growth: Information Systems Enabling Sales Strategies
Mark Osborn, Director, Industry Solutions, Marketing, Consumer Products, SAP Labs, LLC
1:20 PM - 2:00 PM Unsaleables Conference and MSM Conference Joint Opening Keynote
J. Walker Smith, Ph.D., President, Yankelovich Partners
2:45 PM - 3:45 PM MSM General Session: The Evolution of Shopper Marketing
Rob Holston, Practice Leader - Shopper Marketing, Strategy & Operations, Consumer Business, Deloitte Consulting LLP (moderator)
George Wishart, Global Managing Director, Nielsen In-Store, The Nielsen Company
Joe Crafton, President, Strategic Alliances, CROSSMARK
John Hackett, Vice President, Global Commercial Leadership, The Coca-Cola Company
4:15 PM - 5:15 PM Breakout Session: New Ways of Working Together: Sales & Merchandising Lead the Way
David Haubert, Director, Manufacturer Collaboration, Safeway, Inc.
James Flannery, Director, Customer Development, The Procter & Gamble Company
4:15 PM - 5:15 PM
Breakout Session: Targeting Today's Consumer by Making Sense of Structured and Unstructured Data
Pat Yost, PwC Advisory Director
Herb Walter, PwC Advisory Partner
Tuesday, September 23, 2008
8:00 AM - 9:00 AM MSM General Session: The Sustainable Advantage
Ben Packard, Vice President, Global Responsibility, Starbucks Corporation
Glen Prickett, Senior Vice President & Executive Director, Center for Environmental Leadership in Business (CELB), Conservation International (moderator)
David Haft, Group Vice President, Sustainability and Productivity, Frito-Lay, Inc.
Alex McIntosh, Director, Corporate Citizenship, Nestle´ Waters North America
Quenta Vettel, Senior Manager, Public Affairs and Government Relations, Wal-Mart Stores, Inc.
9:15 AM - 10:00 AM Breakout Session: One Approach, Many Rewards: The Power of Collaboration
Andy Patel, Manager, Business Capabilities, Unilever
Dr. Jonathan Golovin, Chairman & CEO, Retail Solutions
Troy Prothero, Supply Chain Manager, Food Lion, LLC
9:15 AM - 10:00 AM Breakout Session: Transformational Capabilities Impacting Retail
Dan O’Connor, President & CEO, Retail Network Group
10:30 AM - 11:30 AM MSM General Session: Winning Consumers in the “On the Go Moment”
Jim Coleman, Partner, Accenture (moderator)
Jill Manchester, Vice President, Marketing, Kraft Foods Inc.
Dennis Phelps, Vice President, Fresh Foods, 7-Eleven, Inc.
Jeff Ukrop, Zone Manager, Ukrop's Super Markets, Inc.
11:30 AM - 12:20 PM MSM General Session
The Future of Customer & Channel Management
Kari Alldredge, Principal, McKinsey & Company, Inc. (moderator)
Grant LaMontagne, Vice President, Sales, The Clorox Company
Kris Licht, Associate, McKinsey & Company, Inc.
Peter Wyman, Vice President, Sales, Ocean Spray Cranberries, Inc
Tracy VanBibber, Senior Vice President, Sales, The Dial Corporation
1:45 PM - 2:45 PM MSM General Session: A Transforming Economy Calls for Transforming CPG-Retailer Relationships
Thom Blischok, President, Consulting and Innovation, Information Resources Inc.
2:50 0PM - 3:50 PM MSM General Session: Seven Key Shock Rocking Ways to Keep America Shopping
Wendy Liebmann, CEO and Chief Shopper, WSL Strategic Retail
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9/20/2010
Thermal Processing Professional Training Program
Washington, DC
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9/23/2010
Essentials of Thermobacteriology Workshop
Washington, DC
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9/27/2010
Thermal Process Development Workshop
Washington, DC
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9/30/2010
Management and Evaluation of Thermal Deviations Workshop
Washington, DC
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10/6/2010
Food Labeling: Complying with Regulatory Requirements for the Labeling of Packaged Foods
Washington, DC
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View Complete Events Calendar »
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